Concept Development and visual identity for Bepro, a high-performance sports talent management company that supports them throughout their professional career to achieve their best self and achieve all their goals. Team, union and movement are the main concepts to develop this brand proposal.

The logo and graphics are built from dynamic forms that are representative of the movement of sport. At the same time, the identity is enhanced with playful and vibrant colors, based on the most representative colors of the playing fields, which accompany athletes and become part of their lives, both in their failures and their successes.

Services included Art direction, Corporate Identity & Collateral design 



 

Sonia Castillo Studio Bepro 10Sonia Castillo Studio Bepro 10
Sonia Castillo Studio Bepro 2Sonia Castillo Studio Bepro 2
Sonia Castillo Studio Bepro 3Sonia Castillo Studio Bepro 3
Sonia Castillo Studio Bepro 4Sonia Castillo Studio Bepro 4
Sonia Castillo Studio Bepro 1Sonia Castillo Studio Bepro 1
e37ab872766995.5d125d9239a7ee37ab872766995.5d125d9239a7e
Sonia Castillo Studio Bepro 9Sonia Castillo Studio Bepro 9
Sonia Castillo Studio Bepro 12Sonia Castillo Studio Bepro 12
Sonia Castillo Studio Bepro 13Sonia Castillo Studio Bepro 13
e47f2372766995.5d125d9239e84e47f2372766995.5d125d9239e84
Sonia Castillo Studio Bepro 15Sonia Castillo Studio Bepro 15
d6b3d572766995.5d125d923a251d6b3d572766995.5d125d923a251
Sonia Castillo Studio Bepro 16Sonia Castillo Studio Bepro 16